Orange Family

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How it works

Orange Family Collective is a fan-driven and alumni-led Name, Image, and Likeness (NIL) program for Syracuse University. When you commit to Orange Family Collective, you’re committing to maximizing opportunities for student-athletes to build their brand and earn compensation.

What is Name, Image, and Likeness (NIL)?​

“NIL” is the term used to associate with student-athletes’ ability to earn money off their brand, THEMSELVES. As of July 1, 2021, student-athletes across the country can now profit off their name, image, and likeness. Now, for example, a student-athlete may earn money for: 

  • Hosting their own basketball, soccer, or other sports camp!
  • Partnering with and promoting a local restaurant or business! 
  • Having a photoshoot and autograph session! 

Support Orange Family Collective

You can support Orange Family Collective through a financial contribution or business expense and support ongoing NIL activities with Syracuse University student-athletes, such as social media campaigns, autograph sessions and other events.

Want to make a charitable contribution? ​

Orange Family Collective has partnered with the BPS Foundation, a 501c3, to support Syracuse University student-athletes and help support charitable causes in their community. Supporters will earn a tax-deductible benefit for their donations. Payment options include credit card, check, wire transfer or ACH.

You can also support through Donated Securities and Donor Advised Funds (DAF). EIN: 88-2260784.

Contact Tim McLaughlin for more information at (631) 276-6010 or

Have any questions?

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